concrete.ca - Canadian Red Cross Stewardship of an Iconic Global Symbol See Case Study









Search Preview

Canadian Red Cross - Concrete

concrete.ca
Concrete
.ca > concrete.ca

SEO audit: Content analysis

Language Error! No language localisation is found.
Title Canadian Red Cross - Concrete
Text / HTML ratio 3 %
Frame Excellent! The website does not use iFrame solutions.
Flash Excellent! The website does not have any flash contents.
Keywords cloud Red Cross applications identity system symbol digital Concrete Contact organization Movement comprehensive International world Work issues touch Identity current review
Keywords consistency
Keyword Content Title Description Headings
Red 7
Cross 6
applications 4
identity 4
system 4
symbol 3
Headings
H1 H2 H3 H4 H5 H6
1 1 1 2 0 0
Images We found 20 images on this web page.

SEO Keywords (Single)

Keyword Occurrence Density
Red 7 0.35 %
Cross 6 0.30 %
applications 4 0.20 %
identity 4 0.20 %
system 4 0.20 %
symbol 3 0.15 %
digital 3 0.15 %
Concrete 3 0.15 %
Contact 3 0.15 %
organization 3 0.15 %
Movement 2 0.10 %
comprehensive 2 0.10 %
International 2 0.10 %
world 2 0.10 %
Work 2 0.10 %
issues 2 0.10 %
touch 2 0.10 %
Identity 2 0.10 %
current 2 0.10 %
review 2 0.10 %

SEO Keywords (Two Word)

Keyword Occurrence Density
Red Cross 6 0.30 %
of the 4 0.20 %
digital applications 3 0.15 %
identity system 3 0.15 %
the symbol 3 0.15 %
applications and 2 0.10 %
is one 2 0.10 %
one of 2 0.10 %
the International 2 0.10 %
with the 2 0.10 %
did not 2 0.10 %
Work About 2 0.10 %
a comprehensive 2 0.10 %
the world 2 0.10 %
Cross Movement 2 0.10 %
in digital 2 0.10 %
Canadian Red 2 0.10 %
the organization 2 0.10 %
Instagram LinkedIn 2 0.10 %
News Contact 2 0.10 %

SEO Keywords (Three Word)

Keyword Occurrence Density Possible Spam
International Red Cross 2 0.10 % No
is one of 2 0.10 % No
About People News 2 0.10 % No
People News Contact 2 0.10 % No
Red Cross Movement 2 0.10 % No
Work About People 2 0.10 % No
Canadian Red Cross 2 0.10 % No
digital applications and 2 0.10 % No
the International Red 2 0.10 % No
in digital applications 2 0.10 % No
all stakeholder touch 1 0.05 % No
in all stakeholder 1 0.05 % No
symbol in all 1 0.05 % No
the symbol in 1 0.05 % No
Concrete Work About 1 0.05 % No
using the symbol 1 0.05 % No
for using the 1 0.05 % No
with directions for 1 0.05 % No
along with directions 1 0.05 % No
symbol along with 1 0.05 % No

SEO Keywords (Four Word)

Keyword Occurrence Density Possible Spam
the International Red Cross 2 0.10 % No
About People News Contact 2 0.10 % No
Work About People News 2 0.10 % No
International Red Cross Movement 2 0.10 % No
in digital applications and 2 0.10 % No
for using the symbol 1 0.05 % No
in all stakeholder touch 1 0.05 % No
symbol in all stakeholder 1 0.05 % No
the symbol in all 1 0.05 % No
using the symbol in 1 0.05 % No
with directions for using 1 0.05 % No
directions for using the 1 0.05 % No
stakeholder touch points including 1 0.05 % No
along with directions for 1 0.05 % No
symbol along with directions 1 0.05 % No
the symbol along with 1 0.05 % No
scaling the symbol along 1 0.05 % No
of scaling the symbol 1 0.05 % No
system of scaling the 1 0.05 % No
all stakeholder touch points 1 0.05 % No

Internal links in - concrete.ca

Work
Work - Concrete
About
About - Concrete
People
People - Concrete
News
News - Concrete
Contact
Contact - Concrete
See Our Work
Work - Concrete
Learn About Us
About - Concrete
Thomas Kosmala Emerging Perfume Brand Marries Tradition with Innovation
Thomas Kosmala - Concrete
Canadian Red Cross Stewardship of an Iconic Global Symbol See Case Study
Canadian Red Cross - Concrete
Woodbine Entertainment A Heritage Entertainment Brand Races Towards the Future See Case Study
Woodbine Entertainment - Concrete
Willibald Farm Distillers Establishing a First-Generation Distillery See Case Study
Willibald Farm Distillers - Concrete
Cougar Shoes A Canadian Icon Takes a Step Forward See Case Study
Cougar Shoes - Concrete
We’re practitioners. We’re doers. We get our hands dirty. See Our People
People - Concrete
See More News
News - Concrete
Contact Us
Contact - Concrete

Concrete.ca Spined HTML


Canadian Red Cross - Concrete Concrete WorkWell-nighPeople News Contact WorkWell-nighPeople News Contact Instagram LinkedIn Canadian Red Cross Stewardship of an Iconic Global Symbol Originally conceived at the 1864 Geneva Convention, the Red Cross on a white preliminaries is one of the most immediately recognized symbols in the world. The mission of the organization is to modernize the lives of vulnerable people by mobilizing the power of humanity virtually the world. It is the leading humanitarian organization through which people voluntarily demonstrate their caring for others in need. The Canadian Red Cross Society (CRC) is one of 190 national Red Cross and Red Crescent societies. After review of the current state of its identity system, the organization identified many issues with how the symbol was currently stuff employed – notably difficulties in digital applications and inconsistent structuring with the International Red Cross Movement. The CRC engaged Concrete to review its current identity system and develop a comprehensive set of guidelines that addresses the identity’s unstipulated usability, public perception, and accessibility, all while representing the organization’s cadre values of humanitarianism, leadership, trust, expertise, safety, protection, hope, neutrality, and unity. The revised identity guidelines details a comprehensive system of scaling the symbol withal with directions for using the symbol in all stakeholder touch points, including communications materials, digital applications, signage and field applications. ServicesVisual Identity Guidelines / Communication Materials / Signage / Packaging / Digital The Existing Identity SystemThe existing visual identity system did not scale effectively, had issues in digital applications and did not uncurl well with the systems of other members of the International Red Cross Movement.          Velour Lashes Uncovering the True Potentialof a Premium Lash Brand Next Case Study Concrete © 2018 If you would like to learn increasingly well-nigh us or are interested in discussing a new project, please get in touch. Contact Us   Instagram LinkedIn